“Great employees are hard to find until you become a great employer and then they find you.”
When you focus on being the best place to work in your industry, top talent will want to be on your team. Don’t just make a product or deliver a service. Focus on fair pay, advancement opportunities, a caring culture, professional development, high standards and an opportunity to make a meaningful contribution to the world.
This will make your company great, and help you attract great people.